The interview process is the best way to get information. What many people don’t realize is that the question determines the amount and type of information that can be obtained. In other words, there is a right and wrong way to ask a question if you expect to get what you came for. By understanding the process, you will create an atmosphere for a great interview.

Preparing your questions

Write down 10 questions that you or your audience may want to know. Avoid asking questions that are common knowledge. Certainly don’t ask meaningless questions. Consider whether the question you are asking is of any value to your purpose. Regardless of what you choose to ask, listen carefully for answers that could serve as a springboard for more questions. Practice your questions with a family member or friend. Better yet, have someone ask you. Rewrite any questions that don’t allow information to flow freely.

open vs closed questions

A “closed” question is one that can only be answered with a yes, no, or limited answer. An “open” question is one based on the 5 Ws: who, what, when, where, why, or how. For longer responses, ask the person to explain, recall, or describe. These types of questions result in details that will keep your audience engaged.

Taking the time to prepare well for an interview by using open-ended questions ensures a smooth interview. The open question creates a situation in which the interviewee has the responsibility to provide the information. Be in control of the interview, don’t let the interview control you.

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