Before getting started, extensive business research is required. You simply cannot start an establishment without the proper plans in place. Maybe you have ideas for the perfect startup that offers truly unique products or services. On the other hand, you may have visited business-for-sale websites and thought about buying a unique company that you think will change your fortunes one […]

Pillar #1 – Finding your niche There are countless products and so-called “gurus” online, what makes you different from the rest? What do you have to offer that someone more popular than you can’t? This is a problem faced by new internet marketers and entrepreneurs. Your goal is to find an area that you know a lot about and use […]

Google has started rolling out its mobile first index, which is a direct change to one of the biggest changes in user behavior. The change is not unexpected, as over the past two years, surveys and research have revealed that mobile devices account for approximately fifty-seven percent of all traffic. This move by Google means that mobile-optimized websites will take […]

Regardless of the form it takes, whether it’s an ad, a YouTube video, or a commercial with original promotional content, effective video marketing can do wonders for a business in any industry. Any business, whether a large corporation or a small business, can use digital video to increase awareness of its products and services both locally and nationally. If executed […]

Did you know that there is a way to make it much easier for other people to find you on MySpace and even in search engines? Making a small change will give you much more exposure to your MySpace profile and make it easier for others to remember your profile URL. It is done by choosing a MySpace URL, also […]

If you run an eCommerce store, whether you sell physical products or digital products, here are 5 easy ways to market your products. 1. Build an email list To build your list, you can offer discount coupons if they sign up, sign up everyone who buys from you, and maybe give away a free digital product to your subscribers that […]

To say that social media has “changed the dynamics of how we use the Internet” would be an understatement. Since the launch of Orkut in 2004, Google has jumped on the social media bandwagon with its archrivals Facebook and Twitter. The latest edition to Google’s suite of web applications is Google Buzz, a new tool aimed at steering users away […]

If you write, you are guaranteed, at some point, to face an empty page. Even if a publisher assigns you a topic, the blank page can haunt you and make it hard to get started. And for some, the blank wasteland becomes more daunting the longer they are forced to face it. Don’t let the blank page paralyze your production. […]

Video SEO is a largely overlooked search marketing strategy. Even though video continues to gain significant traction in natural search engine listings, most companies ignore it or remain completely unaware of its power. That oversight represents a valuable advantage that your business can use to outperform your competitors in the organic rankings. The strategy combines traditional search optimization tactics with […]

Once print marketing was the only game in town. Banners, posters, business cards, flyers and newspaper ads are your only option to get the word out about your business. Then came the Internet. And with the arrival of new mailing lists, websites and social networks, everything changed. In the last few decades, marketing has shifted entirely to a digital platform. […]