Help the economy with your business

Thomas Edison once quipped that “We will not have better conditions in the future if we are satisfied with all that we have at present.” In our organizations today, are our team members looking for ways to make things better independent of management? What is communicated and what is hidden? What does the pulse of the team environment tell you? […]

Factors to consider before choosing a suitable SEO company

No matter what type of business you have, you cannot ignore search engine marketing services that have become a must for any business. No one can deny the growing importance of the Internet in effective business promotion. It also allows you to make your online presence quite effective so that you can focus directly on your target customers. Not to […]

Why graphic design is important in marketing

For companies to stand out from the competition, they need to include graphic design in their marketing strategies. While the right marketing tools can boost sales and customer engagement, adding powerful graphics will lead to long-term success. Take your marketing strategy to the next level There are people who consider graphic design as a final touch, but it is much […]

Self-publishing means self-marketing

One of the fiercest debates that has raged in recent times among authors, aspiring authors, and the communities in which they operate concerns the relative advantages and disadvantages of traditional publishing and self-publishing. Where once only a few lucky or gifted (clear based on preference or bias) could make the leap from aspiring mother to best-selling author, now anyone who […]

Why you like curly fries means you’re smart

In a study released this week, and sure to reignite the Facebook privacy fire, researchers have shown that Facebook users unknowingly reveal everything about themselves through their Likes. Funded by Boeing and Microsoft Research, the study shows that Facebook can be used to accurately predict a wide range of personal attributes including: sexual orientation, ethnicity, religion, political opinions, personality traits, […]

SEO Duality: Both an Art and a Science

Search engine optimization is not an exact science. It is not easy for organizations to specialize in SEO. Given the core competencies a business must focus on, it’s difficult to spend a significant amount of time and effort understanding the intricacies of Google’s algorithms, which keep changing and improving their accuracy around content and quality. While it is very true […]

Times of change for digital marketing service companies

I’ve been thinking a lot recently about the ever-changing landscape when it comes to online marketing and the services that entrepreneurs and corporations buy from digital marketing service agencies. In recent times, many of you may remember the news about a number of corporations pulling advertising dollars from YouTube, leaving several prominent YouTube content creators very upset about declining revenue, […]

How to choose the best wine to drink

Are you a fan of wine? Do you like to drink the different varieties of wine? You are in the right place. As you will get a lot of wine news and learn more about the different types available. But with so much to choose from across the board, how will you make the right choice? Find out what makes […]