5 tips to establish your digital identity

Nearly half of the world has access to the Internet, providing a gateway for small businesses to now enter a global marketplace. It is more important than ever that companies not only have a digital identity, but one that is present and relevant. In many cases, digital identity will affect the success and longevity of a company. Here are five […]

The 5Ps and 5Ws of blogging

Those of you who are in the marketing field will be very familiar with the 7Ps. For those who have no idea what I’m babbling about, the 7Ps are the marketing mix, something like a roadmap that marketers adhere to or a code of conduct that they swear by. The 7 Ps: price, product, place, promotion, physical presence, service delivery, […]

How to start a concrete polishing business

Whether it’s for floors or foundations, countertops or patios, the importance of cement cannot be undermined. This has become such an integral part of our homes and commercial buildings that now people are more and more interested in cement furniture. It is not incorrect to say that concrete will always be needed. It will also always need to be kept […]


Co-branding consists of combining two or more brands in a single product or service. Companies engage in co-branding to take advantage of a strong brand. It is becoming a popular business practice to strive for a positive association between different brands that can develop synergy. A well-executed co-brand strategy can lead to a win-win situation for both co-brand partners and […]

Advanced tools and tips to speed up your website

We’ve compiled a list of 25 resources and tools to make your website super fast. Why so many? So we can be sure that you will find at least one that you have never heard of before. Page speed insights google analytics PingDom website test slow Alternate Host Review Clean up old clutter – Get rid of anything you don’t […]

How to write a blog that engages your audience and promotes your business

Business blogs are very powerful marketing tools. A well-written blog can create interest in your brand and products/services, build your professional credibility, attract new clients, and keep your current clients engaged. So how do you write an engaging blog? 5 tips to create content that entices your customers Here are five tips to help you write posts that engage your […]

7 Great Bench Marking Disciplines in Digital Marketing Success – You Should Never Share on Twitter

“Integrity is the moment of choice. Quality of life depends on what happens in the space between stimulus and response” -Dr. Stephen R Covey “Quality begins with intent, which is set by management. Quality is everyone’s responsibility” – Edward Deming “Quality is never an accident and is the action of intelligent efforts” – John Ruskin Therefore, striving to be the […]